DE-YAN — Global brand experience studio

We create innovative experiences, beautifully.

The Studio.

We believe the future belongs to brands that create something real.

DE-YAN is an award-winning global brand experience studio shaping the next era of human connection. With a collective of 150+ specialists throughout North America, Latin America, and the EU, we design and build experiences that move people and move culture. For over a decade, our studio has set the benchmark for how ambitious brands across luxury, fashion, tech, and more connect with their customers and drive measurable growth. In an industry obsessed with automation and efficiency, DE-YAN believes the future belongs to brands that create something real.

Our Capabilities.

We design for the real world, not for the page.

DE-YAN’s phased, end-to-end approach combines strategy, creative, technology, motion, graphic design, and production under one system. Unlike our competitors, we work from conception through execution. Because we bring strategy, creative, technology, and production into the same room from day one, we can create cohesive, intentional, ambitious work that delivers on our initial promise. That’s the secret to our success and, ultimately, yours.

Art, meet Science.

For more than a decade we have seen firsthand how experiential work, works. And now we have the proof. In April 2026, DE-YAN commissioned the industry's largest independent study to measure what live experience actually does to a buyer's relationship with a brand. In partnership with Avasta, we found that 89% of buyers said a live experience was the reason they purchased, while the experience itself amplifies all other marketing channels. No other channel comes close. That study has been published and accredited by the Marketing Accountability Standards Board. Which means you can read it HERE.

Try it for yourself. Calculate your business's experiential ROI with our Experience Revenue Impact Calculator. Adjust your category, budget, reach, and horizon. The model returns the predicted revenue impact, multiplier, conversion, and cost per influenced buyer in real time.

Stop guessing your ROI. Our MASB-accredited white paper, built on the largest independent study in experiential marketing, has the number. Read it HERE

01 — Category select one

02 — Activation budget USD

$4.5M USD

03 — Live attendance + reach persons

10,000 on-site + extended

04 — Time horizon months

Modeled revenue impact

$27.2M

Estimated incremental revenue attributable to the activation across the selected horizon, modeled on Avasta category coefficients with 95% confidence interval.

6.1×

Revenue multiplier

71%

Modeled conversion

2.4×

Word-of-mouth lift

$634

Cost / influenced buyer

Data last updated 2026-05-04

Happening Now

DE-YAN Wins ADWEEK's Team Visionary Awards 2026

Read on ADWEEK

DE-YAN Names Jonathan Akwue President

Read on LBB

DE-YAN's Jason Kreher Named to Campaign US 40 Over 40 List

Read on Campaign US